How Health Plans Can Embrace Consumerism to Drive Sustainable Growth
Consumerization in healthcare is accelerating. This creates a new definition for future health insurance products as the need for choice and clarity that consumers expect in other industries is now an expectation from their potential members and accounts.
This white paper explores how health plans should look at empowering consumer choice through their product design and the process to deliver on large employer group customization requests.
About HighRoads:
At Highroads, we believe there is a better way for health plans to bring products to market. We’re passionate about it and our mission is to help you master this critical capability and deliver to your accounts and to your members. Our team has spent decades working at and with health plans – innovating to solve complex challenges. We’ve combined that expertise and know-how to create a powerful solution that will lead to growth and efficiency opportunities for your health plan. Learn more at highroads.com.