Capitalizing on market trends to create growth opportunities.
T
oday’s purchasing patterns are driven by choice in every industry. The past year has created the need to accelerate consumerization in healthcare and the opportunity for payers to empower consumers with choice by designing products that create a financially-sound, consumer-centric business model.
In this trends sheet, learn more about how these consumer trends are impacting the healthcare industry and the opportunities they create for health plans.